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The love-nil Newsletter

Helping families and athletes navigate the changing NIL landscape with clarity and confidence—because the game must be played, even when the score is nil.

New Rules for High School Sports
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The High School Sports Shake-Up: How College's Portal Madness is Changing Everything for Young Athletes

Reading in e-mail? View this newsletter in your browser instead The High School Sports Shake-Up: How College's Portal Madness is Changing Everything for Young Athletes Remember when high school football was about hometown heroes who grew up dreaming of playing for their local college? Those days are fading fast. Today's high school athletes are navigating a completely different world—one where college coaches prefer experienced transfer players over fresh-faced seniors, and where the path to...

contract on the left, young female soccer player making a move on the right

Reading in e-mail?: View this newsletter in your browser instead. What Parents Need to Know About the New NIL Gold Rush Picture this: your teenager comes home from soccer practice with more than grass stains on their uniform. They’re carrying a contract that could pay them more money than you make in a year. Sound impossible? Not anymore. In July 2025, 14-year-old soccer star Loradana Paletta became the first U.S. teen to sign with Italian sports brand LOTTO, joining a professional roster...

student athletes on a calendar with October 1st deadline

Reading in e-mail?: View this newsletter in your browser instead. Don’t Miss These Game-Changing Deadlines: Your NIL and NCAA Survival Guide for Fall 2025 October 1st could change everything for college athletes – here’s what you need to know right now College athletics just got a massive makeover, and if you’re not paying attention to these fall 2025 deadlines, you could be leaving serious money on the table – or worse, losing your eligibility. The House v. NCAA settlement has flipped the...

The Identity Revolution: How NIL Is Turning College Athletes Into Entrepreneur-Influencers Reading in e-mail?: View this newsletter in your browser instead. Picture this: A college football player spending less time in the weight room so they can film TikTok videos for a local restaurant. A softball player adding “marketing experience” to their resume because of their Name, Image, and Likeness (NIL) deals. A basketball player who sees themselves not just as a student or athlete, but as an...

Olympic Athletes

Reading in e-mail?: View this newsletter in your browser instead. The college sports landscape just experienced its most significant shift in decades. And it’s not the football powerhouses or basketball blue-bloods who may benefit most.While headlines focus on prohibiting “pay-for-play” arrangements, President Trump’s recent NIL executive order contains a provision that’s flying under the radar: mandated protection and expansion of non-revenue sports programs.This could be transformative for...

Reading in e-mail?: View this newsletter in your browser instead. The New Era of College Basketball How NIL, the NBA Draft, and Revenue Sharing Are Reshaping the Game College basketball stands at its most transformative crossroads. The landmark House v. NCAA settlement, approved in June 2025, has unleashed a $2.8 billion revolution that fundamentally rewrites the rules of amateur athletics. For the first time, schools can directly pay athletes up to $20.5 million annually in revenue...

Depicts a Financial Planning System for Athletes

Reading in e-mail?: View this newsletter in your browser instead. Why Your NIL Success Depends on What You Don't Spend A 5-minute read that could save an athletic career from financial disaster The Second Overall Pick Who Almost Lost Everything Jay Williams had it all figured out - or so he thought. Second overall NBA draft pick. $16.7 million contract. Nike deal. National recognition. Yet after taxes, agent fees, and one year of NBA lifestyle, he was down to $1.7 million. Then came the...

Family reading NIL paperwork

Reading in e-mail?: View this newsletter in your browser instead. The New NIL Playbook: How Families Can Navigate Federal Changes in College Athletics Here in part two of our series on the impact of the Executive Order on the NIL landscape, we explore how the rules of the college sports game are changing dramatically. With President Trump's recent executive order on Name, Image, and Likeness (NIL), we're seeing the biggest federal intervention in collegiate athletics since Title IX. If your...

Reading in e-mail?: View this newsletter in your browser instead. The Political Power Play: What Trump's NIL Executive Order Really Means for College Athletes The collegiate sports landscape is shifting beneath our feet. With President Trump's executive order on Name, Image, and Likeness (NIL), we're witnessing a high-stakes game where the players aren't just athletes, but politicians, administrators, and corporate interests. This isn't just a sports story—it's a pivotal moment where federal...